The Sri Lanka Tourism Alliance is a coming together of stakeholders who have a passion to sustainably develop the tourism industry in Sri Lanka. In addition to its core functions of innovation, sustainability and collaboration, the Alliance is also focused on training and development initiatives, promoting industry employment opportunities and introducing data for better tourism development and promotion.
To date, the Alliance has created 6 projects and 17 actions to drive and deliver benefits that have a countrywide impact.
Become a member of the Sri Lanka Tourism Alliance and grow your tourism business in a sustainable way. The Alliance welcomes individuals or organisations based in Sri Lanka or overseas, including private and public sector businesses or associations connected to Sri Lanka Tourism.
Sri Lanka named “Most Desirable Island in the World” by Wanderlust UK
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Jetwing Hotels has gained recognition for its unwavering commitment to decarbonizing operations across its 19 properties island-wide.
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The Times UK ranked Sri Lanka as one of the best safari destinations for travellers looking for a twin-centre escape combining a safari and a beach holiday.
With multiple National Parks to explore, Sri Lankan wildlife will not disappoint!
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In an open letter authored by Chair Malik J. Fernando, the Sri Lanka Tourism Alliance conveyed the need for accuracy in Travel Advisories issued on Arugam Bay. Read more here
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Stay up to date with our tourism and hospitality industry reports.
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Destination marketing mini campaign that started in October has reported strong results in communicating the ground situation in Sri Lanka.
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Comparing and understanding the demand for Sri Lanka, for hotel brands and experience types.
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Explore the linkages and synergies between food, tourism and the creative industries
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Wellness tourism and its capacity for development in Sri Lanka
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Statistical review of available data and a possible online marketing roadmap
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