SLCB Launches New Promotional Video to Promote Sri Lanka as a Potential Destination for MICE Events
Sri Lanka Convention Bureau (SLCB) a part of the Ministry of Tourism has launched a new MICE (Meetings/Incentive Travel/Conferences/Exhibitions) video to promote Sri Lanka as a destination for international MICE events. In accordance with World Tourism Day, SLCB released the video to alter the tagline of Sri Lanka’s MICE industry “Meet In Sri Lanka”.The video will promote Sri Lanka as a promising destination for post-pandemic MICE events.
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