January Newsletter
At the beginning of a new year, we find ourselves filled with anticipation for the exciting journey that lies ahead...
Read MoreAlliance Updates
News and updates from the Sri Lanka Tourism Alliance.
Well Traveller
Well Traveller launched into the market in 2022 and has grown to become a prominent travel aggregator platform in Australia...
Read MoreJuly Newsletter Update – Sustainability Issue
The Tourism Alliance, in collaboration with Catalyze, is dedicated to promoting sustainable tourism in Sri Lanka. As part of this initiative, the Alliance have developed an invaluable set of sustainability learning tools for the industry. With a range of toolkits covering 10 core sustainability principles and four video learning modules, businesses now have the opportunity […]
Read More“Fall In Love Again” The Destination Marketing Campaign reach it’s heights
The Sri Lanka Tourism Alliance (SLTA) launched its Destination Marketing campaign “Fall in Love Again” in October 2022. The campaign covered multiple platforms such as Facebook, Instagram, YouTube and Google Display advertisements. The campaign targeted key markets including India,Germany, Spain, UK, France and the US with the primary objective of promoting Sri Lanka as a […]
Read MoreWebinar on Tourism Demand for Sri Lanka & Re-opening of the Chinese Market
The Tourism Alliance held a webinar March 3 on Tourism Demand for Sri Lanka and impact of China's...
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