Opinion Pieces
Explore opinions and thoughts shared by members and industry veterans.
Sri Lanka’s Human-Elephant Conflict
Sri Lankan elephants are the largest among Asian elephants. They hold significant symbolic cultural, and economic value and are major tourist attractions in Sri Lanka. Unfortunately, Sri Lanka’s elephants have been in the news recently, and it’s not for the right reasons. A train collided with a herd of elephants, killing six in February alone […]
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Investing in Women for an Inclusive Tourism Industry
Did you know? Less than 10% of tourism employees in Sri Lanka are women. March is Women’s history month and in honour and celebration of this, we would like to shine a spotlight on the state of women’s employment in the tourism industry based on findings from a recent study. About the study In 2024, […]
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Strategies for Sustained Tourism Growth: A Call for Action and Reform
Insights from Malik Fernando, Chairman of the Sri Lanka Tourism Alliance, on Face To Face by Newsfirst In a recent interview on Face To Face on TV1 by Newsfirst, Malik Fernando, Chairman of the Sri Lanka Tourism Alliance, laid out a compelling vision for addressing the challenges facing Sri Lanka’s tourism industry. Highlighting the need […]
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Discover Sri Lanka’s Hidden Gem: A Guide to Hiking the Pekoe Trail
Far from the hustle of mainstream tourist spots, this scenic and winding trail promises a truly immersive experience.
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Are Sri Lankan Homestays an important category in main-stream tourism?
There has been a remarkable rise in the number of homestay operators in the tourism market today, especially in the Asian region ...
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