Read news, media releases and thought leadership articles from the Alliance, members and the industry. Stay informed with the latest updates on opportunities, issues and events that impact Sri Lanka’s tourism industry.
The Sri Lanka Tourism Alliance (SLTA) launched its Destination Marketing campaign “Fall in Love Again” in October 2022. The campaign covered multiple platforms such as Facebook, Instagram, YouTube and Google Display advertisements. The campaign targeted key markets including India,Germany, Spain, UK, France and the US with the primary objective of promoting Sri Lanka as a […]
Read More
The Tourism Alliance held a webinar March 3 on Tourism Demand for Sri Lanka and impact of China's...
Read More
Jetwing Hotels won the Gold Award for their innovative women empowerment and inclusive...
Read More
The Sri Lanka Tourism Alliance "Fall in Love Again" destination marketing mini campaign that started in October has reported strong results in communicating...
Read More
By Vidhura Ralapanawe, Energy Analyst Excessive unjustified increases proposed, no change in CEB mentality – is reform process stalled? Export industries including tourism must be globally competitive and energy pricing should reflect this. The new tariff will crush tourism businesses as they try to work through lack of demand and escalating costs. It could also […]
Read More
