Redefining Luxury in 2025: A sneak peak into cutting edge travel trends
The ever changing tourism landscape gives you every reason to keep exploring new experiences. Virtuoso, a leading global network specializing in luxury and experiential travel, has partnered with Globetrender a travel trend forecasting agency to reveal new luxury travel trends that are bound to take 2025 by storm.
Let’s dive in!
Wellness Tourism
In the pursuit of personal wellbeing, there is a growing trend amongst many to prioritize travel that enhances and enriches their health and longevity as opposed to travel that results in fatigue and burnout.
Moving beyond traditional pampering treatment, travellers are now seeking treatment for insomnia, cognitive decline and disease prevention.
Switzerland, Spain, Germany and Thailand are such destinations that have taken the lead on wellness retreats that offer programmes for mind-body transformations.
Mood Boarding
A trip that money can’t buy is one that will disconnect you from professional stress and give you a fully immersive experience in the moment.
By asking yourself the correct questions, it will help you understand your deeper emotional needs and thus ‘mood boarding’ is gaining popularity.
It’ll help you curate an experience that offers emotional nourishment by understanding the purpose of the holiday.
XZ Beta
With Gen Z having kids (“Beta babies”) and Gen X becoming grandparents, it is said that there will be 7 generations travelling simultaneously by 2025. This includes Generation Alpha (aged 1-15 in 2025), Gen Z (aged 16-30), Millennials, Gen X, Boomers and the Matures.
According to a report published by McKinsey, with the majority of luxury travel being dominated by individuals under 40, the challenge lies in offering new experiences to these young parents as they constantly draw inspiration from TikTok.
Hotels are adapting to welcome the Alpha and Beta babies by revamping their spaces into themed rooms with the likes of tree houses and submarines.
Wander Women
Solo travel amongst women has seen a surge now more than ever, and encompasses all age groups and is only set to grow in 2025.
From the launching of new travel companies to removing single supplements for solo travellers – many travel operators have begun to customize their packages to suit the ongoing needs.
Memoirs in Motion
Instead of snapping a thousand photos on a phone that will simply go unused, luxury travellers are now opting to hire professional film crews to document their holidays.
Travel companies are selling packages offering cinematographers to create meaningful daily content capturing client emotions and experiences. And this goes beyond the mere “Set-Jetting” trend as this allows you to create a story of your own.
From daily film edits, social media reels and full documentaries, you are bound to return home with memories that would last a lifetime.
Racketeering
As racket sports have peaked in popularity in the recent past, “Racketeering” is a trend coined by Globetrender.
Apart from being a sport played on the weekends, travellers are now playing this even while on vacation. And resorts have been more than accommodating of this as we have seen constructions of state-of-the-art courts for tennis, pickleball and padel.
Source: Virtuoso
